VISION
To enable peaceful and worry-free living.
MISSION
To provide the best living units, backed with safety and quality, in a homely environment.
Our Values
INNOVATION
Promote creativity and pioneer new solutions across our business internally and externally.
EXCELLENCE
Strive to perform and deliver to the highest standards in everything we do.
DIVERSITY
Bring together people of different backgrounds and capabilities and branch out into diverse investments that make us stronger and help us serve you better.
RESPECT
Treat everyone with integrity, show appreciation, and be open and honest.
IMPACT
Generate positive contributions for the benefit of business, society, and the environment.
SAUDI VISION 2030
We are proud to support the ambitions of the Saudi Vision 2030, and we are committed to proactively helping to achieve the goals of the Vision Realization Programs. The Housing Program: Helping to improve the availability of high-quality housing for current and future generations. The Quality of Life Program: Helping to improve quality of life by creating homes with the environment to develop and support new livable and lifestyle options in Saudi Arabia.OUR PEOPLE
Our people are the heart of the business, driving our success. We have a fulltime management team of over 40 highly qualified professionals, supporting an operational team of more than 90 skilled technical personnel, in addition to our long-term service provider partners. Together, our teams are united in their commitment to ensure our properties are safe, secure, well maintained, and fully operational, 24 hours a day, 365 days a year.
